Buying categories

A hundred B2B categories. Find yours.

A Decision Map studies one offering in one buying category, for buyers in one country. Five buying questions you approve go to ChatGPT, Claude, Gemini and Perplexity, three times each. That’s 60 observations, and a Work Plan sits beside them.

How a map is run → Pricing →

Sales & CRM

  • CRM

    A question a map asks

    Best CRM for a 20-person sales team in the US?

    Map my category →

  • Sales engagement

    A question a map asks

    Best sales engagement platform for an outbound SDR team in the UK?

    Map my category →

  • B2B contact & lead data

    A question a map asks

    Best B2B contact data provider for a SaaS startup selling into Germany?

    Map my category →

  • CPQ (quote software)

    A question a map asks

    Best CPQ software for a manufacturer with a complex price list in the US?

    Map my category →

  • Conversation intelligence

    A question a map asks

    Best conversation intelligence tool for a mid-sized sales team in Canada?

    Map my category →

  • E-signature

    A question a map asks

    Best e-signature tool for a law firm in India?

    Map my category →

  • Proposal software

    A question a map asks

    Best proposal software for a marketing agency in Australia?

    Map my category →

  • Sales enablement

    A question a map asks

    Best sales enablement platform for a 100-rep sales team in the US?

    Map my category →

  • Partner relationship management

    A question a map asks

    Best partner relationship management software for a SaaS company with resellers in the UK?

    Map my category →

  • Meeting scheduling & lead routing

    A question a map asks

    Best meeting scheduling and lead routing tool for an inbound sales team in the US?

    Map my category →

Marketing

  • Marketing automation

    A question a map asks

    Best marketing automation platform for a B2B SaaS company in the US?

    Map my category →

  • B2B email marketing

    A question a map asks

    Best email marketing tool for a B2B company with a small team in India?

    Map my category →

  • SEO tools

    A question a map asks

    Best SEO tool for an in-house marketing team in the UK?

    Map my category →

  • Social media management

    A question a map asks

    Best social media management tool for an agency with 30 clients in Australia?

    Map my category →

  • Webinar & virtual events

    A question a map asks

    Best webinar platform for a B2B company running monthly events in the US?

    Map my category →

  • Account-based marketing

    A question a map asks

    Best account-based marketing platform for an enterprise sales team in the US?

    Map my category →

  • Landing page builder

    A question a map asks

    Best landing page builder for a growth team at a startup in Canada?

    Map my category →

  • Marketing attribution

    A question a map asks

    Best marketing attribution tool for a B2B company with a long sales cycle in the UK?

    Map my category →

  • Headless CMS

    A question a map asks

    Best headless CMS for a developer team building a marketing site in Germany?

    Map my category →

  • Digital asset management

    A question a map asks

    Best digital asset management software for a brand team at a mid-sized company in the US?

    Map my category →

Customer support & success

  • Help desk

    A question a map asks

    Best help desk software for a 10-person support team in India?

    Map my category →

  • AI chatbot & live chat

    A question a map asks

    Best AI chatbot for customer support at a SaaS company in the US?

    Map my category →

  • Customer success platform

    A question a map asks

    Best customer success platform for a B2B SaaS company in the UK?

    Map my category →

  • Help center & knowledge base

    A question a map asks

    Best knowledge base software for a self-serve help center in Australia?

    Map my category →

  • Survey & NPS

    A question a map asks

    Best NPS survey tool for a B2B company in the US?

    Map my category →

  • Contact center (CCaaS)

    A question a map asks

    Best contact center software for a 200-seat support operation in the Philippines?

    Map my category →

  • Customer data platform

    A question a map asks

    Best customer data platform for a mid-sized B2B company in the US?

    Map my category →

  • Community platform

    A question a map asks

    Best community platform for a software company’s customers in Canada?

    Map my category →

  • Field service management

    A question a map asks

    Best field service management software for an HVAC company in the US?

    Map my category →

  • Review & reputation management

    A question a map asks

    Best review management software for a multi-location business in the UK?

    Map my category →

Product & engineering

  • Product analytics

    A question a map asks

    Best product analytics tool for a B2B SaaS startup in the US?

    Map my category →See the illustrative example map →

  • Feature flags & A/B testing

    A question a map asks

    Best feature flag tool for an engineering team shipping daily in Germany?

    Map my category →

  • Session replay

    A question a map asks

    Best session replay tool for a SaaS product team in the UK?

    Map my category →

  • Error monitoring

    A question a map asks

    Best error monitoring tool for a small engineering team in India?

    Map my category →

  • Observability & APM

    A question a map asks

    Best observability platform for a company running microservices in the US?

    Map my category →

  • CI/CD

    A question a map asks

    Best CI/CD tool for a 50-person engineering team in Canada?

    Map my category →

  • AI coding assistant

    A question a map asks

    Best AI coding assistant for an enterprise engineering team in the US?

    Map my category →

  • API management

    A question a map asks

    Best API management platform for a fintech company in Singapore?

    Map my category →

  • Product roadmap software

    A question a map asks

    Best product roadmap software for a product team at a scale-up in the UK?

    Map my category →

  • Digital adoption & onboarding

    A question a map asks

    Best user onboarding tool for a B2B SaaS product in the US?

    Map my category →

Data & AI

  • Data warehouse

    A question a map asks

    Best data warehouse for a mid-sized company moving off spreadsheets in the US?

    Map my category →

  • Data integration (ELT)

    A question a map asks

    Best ELT tool for a small data team in the UK?

    Map my category →

  • BI & dashboards

    A question a map asks

    Best BI tool for a finance team at a mid-sized company in India?

    Map my category →

  • Data catalog & governance

    A question a map asks

    Best data catalog for a regulated enterprise in Germany?

    Map my category →

  • Vector database

    A question a map asks

    Best vector database for a startup building a search feature in the US?

    Map my category →

  • LLM observability

    A question a map asks

    Best LLM observability tool for a team running AI features in production in the US?

    Map my category →

  • AI agent platform

    A question a map asks

    Best AI agent platform for automating support workflows at a company in Canada?

    Map my category →

  • MLOps

    A question a map asks

    Best MLOps platform for a data science team at a bank in the UK?

    Map my category →

  • Data quality & observability

    A question a map asks

    Best data observability tool for a data team at a retailer in the US?

    Map my category →

  • Embedded analytics

    A question a map asks

    Best embedded analytics tool for a SaaS company adding customer dashboards in Australia?

    Map my category →

Security & IT

  • Endpoint protection (EDR)

    A question a map asks

    Best EDR for a 500-employee company in the US?

    Map my category →

  • SIEM

    A question a map asks

    Best SIEM for a mid-sized company with a small security team in the UK?

    Map my category →

  • Identity & SSO

    A question a map asks

    Best SSO provider for a fast-growing startup in India?

    Map my category →

  • Business password manager

    A question a map asks

    Best password manager for a 50-person company in Canada?

    Map my category →

  • Vulnerability management

    A question a map asks

    Best vulnerability management tool for a healthcare company in the US?

    Map my category →

  • Email security

    A question a map asks

    Best email security tool for a 200-person company in Australia?

    Map my category →

  • Cloud security (CNAPP)

    A question a map asks

    Best cloud security platform for a company running on a public cloud in the US?

    Map my category →

  • Compliance automation (SOC 2, ISO 27001)

    A question a map asks

    Best SOC 2 compliance automation tool for a SaaS startup in the US?

    Map my category →

  • IT service management

    A question a map asks

    Best ITSM software for an internal IT team at a mid-sized company in Germany?

    Map my category →

  • Mobile device management

    A question a map asks

    Best MDM for a company with remote employees on laptops in the UK?

    Map my category →

HR & people

  • HRIS

    A question a map asks

    Best HRIS for a 150-person company in the US?

    Map my category →

  • Payroll

    A question a map asks

    Best payroll software for a small business in India?

    Map my category →

  • Applicant tracking (ATS)

    A question a map asks

    Best applicant tracking system for a startup hiring fast in the UK?

    Map my category →

  • Employer of record & global payroll

    A question a map asks

    Best employer of record for hiring developers abroad from the US?

    Map my category →

  • Performance management

    A question a map asks

    Best performance management software for a mid-sized company in Canada?

    Map my category →

  • Employee engagement

    A question a map asks

    Best employee engagement platform for a hybrid company in Australia?

    Map my category →

  • Learning management (LMS)

    A question a map asks

    Best LMS for training customer-facing staff at a company in the US?

    Map my category →

  • Background checks

    A question a map asks

    Best background check service for an employer hiring at volume in the US?

    Map my category →

  • Benefits administration

    A question a map asks

    Best benefits administration software for a 300-person company in the US?

    Map my category →

  • Time tracking & workforce management

    A question a map asks

    Best workforce management software for a business with shift workers in the UK?

    Map my category →

Finance & operations

  • Accounting software

    A question a map asks

    Best accounting software for a small business in India?

    Map my category →

  • Spend management & corporate cards

    A question a map asks

    Best corporate card and spend management platform for a startup in the US?

    Map my category →

  • Accounts payable automation

    A question a map asks

    Best accounts payable automation software for a mid-sized company in the US?

    Map my category →

  • Expense management

    A question a map asks

    Best expense management software for a company with a travelling sales team in the UK?

    Map my category →

  • Billing & subscriptions

    A question a map asks

    Best subscription billing software for a SaaS company in Germany?

    Map my category →

  • Payment processing

    A question a map asks

    Best payment processor for a B2B software company in Singapore?

    Map my category →

  • FP&A

    A question a map asks

    Best FP&A software for a CFO at a scale-up in the US?

    Map my category →

  • Procurement

    A question a map asks

    Best procurement software for a manufacturer in Canada?

    Map my category →

  • Sales tax compliance

    A question a map asks

    Best sales tax software for a SaaS company selling across US states?

    Map my category →

  • Contract lifecycle management

    A question a map asks

    Best contract management software for an in-house legal team in the UK?

    Map my category →

Work & collaboration

  • Project management

    A question a map asks

    Best project management tool for a 30-person agency in Australia?

    Map my category →

  • Team chat

    A question a map asks

    Best team chat app for a company with a frontline workforce in India?

    Map my category →

  • Video conferencing

    A question a map asks

    Best video conferencing tool for a remote-first company in the US?

    Map my category →

  • Internal wiki

    A question a map asks

    Best internal wiki for an engineering-led company in Germany?

    Map my category →

  • Online whiteboard

    A question a map asks

    Best online whiteboard for remote product teams in the UK?

    Map my category →

  • File sharing

    A question a map asks

    Best file sharing tool for a company working with outside clients in Canada?

    Map my category →

  • Form builder

    A question a map asks

    Best form builder for an operations team at a company in the US?

    Map my category →

  • Intranet

    A question a map asks

    Best intranet software for a 1,000-person company in the UK?

    Map my category →

  • Professional services automation

    A question a map asks

    Best PSA software for an IT consultancy in the US?

    Map my category →

  • Business phone (VoIP)

    A question a map asks

    Best business phone system for a small office in Australia?

    Map my category →

Industry software

  • ERP (mid-market)

    A question a map asks

    Best ERP for a mid-sized distributor in the US?

    Map my category →

  • Warehouse management (WMS)

    A question a map asks

    Best warehouse management system for a third-party logistics company in the UK?

    Map my category →

  • Transport management (TMS)

    A question a map asks

    Best transport management system for a freight broker in the US?

    Map my category →

  • Fleet management

    A question a map asks

    Best fleet management software for a delivery company in India?

    Map my category →

  • Construction management

    A question a map asks

    Best construction management software for a general contractor in Canada?

    Map my category →

  • Legal practice management

    A question a map asks

    Best practice management software for a small law firm in the US?

    Map my category →

  • Clinic practice management & EHR

    A question a map asks

    Best EHR for a multi-site clinic in Australia?

    Map my category →

  • Property management

    A question a map asks

    Best property management software for a residential portfolio in the US?

    Map my category →

  • Restaurant POS

    A question a map asks

    Best POS for a restaurant group with five locations in the UK?

    Map my category →

  • B2B ecommerce platform

    A question a map asks

    Best B2B ecommerce platform for a wholesaler in Germany?

    Map my category →

Not on the list? Add your category to the form below. We pick the next categories from what people ask for.

Founding cohort open · 10 seats

Be first to see
your Decision Map.

Join the waitlist. The first ten companies get their own sign-in and the founding price. How it works

Or talk to us about your offering.

Founding price
Buyers outside India

$99$199

Buyers in India

₹4,999 + GST₹9,999

One Decision Map + its Work Plan

50% off for the first ten companies. After those ten, the launch price is $199 for buyers outside India and ₹9,999 + GST for buyers in India. The Work Plan is always included.

Each founding seat includes
  • One offering in one buying category and one buyer market
  • Five buying questions you approve, across the five buying situations
  • 60 observations from ChatGPT, Claude, Gemini and Perplexity
  • The Overview and a page per question: where you were put forward and your place in each answer
  • Who gets pickedThe other names in the answers, and who comes first
  • What AI says and AI enginesThe words used about you, the facts stated and the pages behind the answers
  • Evidence & TrustEvery answer in full
  • The Work PlanBeside your map: the work your answers point to, ranked, each item with the answers and pages behind it
  • In your account within 24 hours of approval. We email you when it’s ready, with a link to your Work Plan
Agencies

Can an agency order maps for its clients?

Yes. SEO, GEO, content, PR, performance and B2B growth agencies order one map per client offering, in one buying category and one country. Any category on this page works. D2C clients aren’t supported yet.

  1. 01Pick your client’s category above and switch to For my clients.
  2. 02Each map covers one offering, one category and one country.
  3. 03Every map comes with its own Work Plan, at the same price.
See the illustrative example map →Read the methodology →See pricing →